Latest News
April 9th, 2012
Commercial Alert to Hospitals: Stop Handing Out Industry-Provided Samples of Infant Formula
Hospitals should stop including industry-provided samples of infant formula in new mothers’ discharge bags because the distribution is unethical and violates good public health policy, Public Citizen said in letters, co-signed by more than 100 other organizations, sent to more than 2,600 hospitals across the country. The letters are part of a new, nationwide Public Citizen campaign that is aimed at both hospitals and major formula makers.
Continue Reading...May 16th, 2012 | SHARON TERLEP, SUZANNE VRANICA and SHAYNDI RAICE | The Wall Street Journal
GM Says Facebook Ads Don't Pay Off
General Motors Co. plans to stop advertising with Facebook Inc. after deciding that paid ads on the site have little impact on consumers’ car purchases, according to a GM official.
Continue Reading...May 16th, 2012 | Alexis Madrigal | The Atlantic
The New Culture Jamming: How Activists Will Respond to Online Advertising
Through the 1990s, a practice called “culture jamming” grew in popularity and sophistication. It aimed to disrupt consumer culture by transforming corporate advertising with subversive messages.
Continue Reading...May 16th, 2012 | STUART ELLIOTT and TANZINA VEGA | The New York Times
More Pitches Accent the Spanish
ALTHOUGH the word “upfront” is English rather than Spanish, the broadcast networks and cable channels that aim programming at Hispanic viewers are again increasing their presence during the annual television upfront week.
Continue Reading...May 16th, 2012 | Benjamin Kabak | 2nd Ave. Sagas
At Atlantic Ave., an updated name with a corporate twist
It sure does seem like ages ago that the MTA announced its first — and, so far, only — subway station naming rights deal, but after three years, the Barclays Center is coming to the subway system. As we learned back in June of 2009, the MTA is earning $200,000 annually for 20 years for the right to append the name of the new arena to the subway station name, and the new moniker is now showing up on maps and at the station.
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