Sports
Fans yearn for sports that are free from blatant huckstering and crass commercialism. We ought to protect sports from the corporations who wish to use sports for their own purposes, to turn them into cheap and gaudy vehicles for corporate marketing.
More Information
News Releases
Commercialism is Overrunning the Olympics, Charges Report
Robert Weissman | August 6th, 2008
Commercial Alert Statement on First Sponsorship of the Kentucky Derby
Gary Ruskin | January 31st, 2006
Baseball Fans to Sony: Get off the Field
Gary Ruskin | May 7th, 2004
Commercial Alert Urges People, Baseball Fans Not to Buy Sony Products or See Sony Movies
Gary Ruskin | May 5th, 2004
Commercial Alert Asks Bud Selig About Ads on Baseball Uniforms
Gary Ruskin | March 31st, 2004
Commercial Alert Asks Sportswriters to Call Sports Stadiums by Nicknames, Not Corporate Names
Gary Ruskin | June 13th, 2000
Nader Urges Major League Baseball to Reject Uniform Ads
Gary Ruskin | March 31st, 1999
Articles
Omnipresent Advertising is Bowling Us Over
Gary Ruskin | January 28th, 2001
Related Articles and Links
Related Articles
London 2012: Naming rights for sale for Olympic venues
BBC | February 7th, 2012
Before the Toss, Super Bowl Ads
Stuart Elliott | The New York Times | February 3rd, 2012
Super Bowl 2012: Marketing hype runs from beer and cars to condoms and cookies
Barry Svrluga | Washington Post | February 2nd, 2012
Marketing to Young Fans on Their Technology Level
RICHARD SANDOMIR | The New York Times | February 1st, 2012
Marketers such as VW use ads to promote their Super Bowl ads
Laura Petrecca | USA Today | January 31st, 2012
As Sponsorships Dwindle, Track Officials Loosen the Rules for Athletes
JERÉ LONGMAN | The New York Times | January 12th, 2012
Wary of Energy Drinks in an Adrenaline Sport
JEFF DINUNZIO | The New York Times | January 10th, 2012
NBC Gets Some Sports Action From Red Bull
Brian Steinberg | Advertising Age | December 22nd, 2011
The Stadium Naming Rights Business Just Got A Lot Uglier Read more: http://www.businessinsider.com/
Cork Gaines | Business Insider | December 21st, 2011
London 2012 Olympics: London organisers seek main stadium naming rights partner to plug £20m gap
Paul Kelso | The Telegraph | December 20th, 2011
Dow Chemical's Olympic Sponsorship Is Criticized
VIBHUTI AGARWAL | Wall Street Journal | December 15th, 2011
Ralph Nader letter to NBA CEO regarding Christmas games
Ralph Nader | League of Fans | December 5th, 2011
The London 2012 Olympic torch relay is following a path that inflames
Marina Hyde | The Guardian | November 10th, 2011
School Districts Across the Southeast US Region Look to School Sports Media, LLC to Save High School
MarketWatch | October 12th, 2011
Mercedes-Benz buys naming rights to New Orleans' Superdome
Chris Woodyard, | USA TODAY | October 4th, 2011
The Shame of College Sports
The Atlantic | September 13th, 2011
TV Cash Tilts College Playing Field
The Wall Street Journal | August 25th, 2011
MetLife purchases naming rights to Jets-Giants stadium
The New York Times | August 25th, 2011
WNBA uniform to sport Boost Mobile logo
Advertising Age | August 24th, 2011
Sex Sells Sex, Not Women's Sports
The Nation | August 17th, 2011
Aggressive new breed of marketers hawk college sports
USA Today | August 8th, 2011
World Cup Loss Costs U.S. Team $10 Million in Endorsements
Advertising Age | July 19th, 2011
Look Which NBA Finals Winner Could Score Some Endorsement Deals
Advertising Age | June 13th, 2011
Disney Considering Major Olympics Sponsorship
Ad Week | May 18th, 2011
Overstock pays $7.2M for naming rights to Oakland coliseum
The Salt Lake Tribune | April 28th, 2011
Two Team Playoff Arenas Pay Off for Sponsors
Forbes | April 14th, 2011
Florida Panthers Not Opposed to Ads on Jerseys
NBC Miami | April 13th, 2011
Wrigley Rooftop to Advertise United Airlines
NBC Chicago | March 30th, 2011
Until the Final Four, There Will Be Ads Galore
The New York Times | March 15th, 2011
Powerade Preps March Madness Push
Advertising Age | March 14th, 2011
Airlines team with athletes for marketing
USA Today | March 8th, 2011
Dove Shows Athletes Off the Court
The New York Times | March 7th, 2011
But It Won't Help Them Win Games: ARCO Arena Is Now Power Balance Pavilion
February 24th, 2011
How Long Can NFL Resist $230M from Ads on Jerseys?
New York Post | February 24th, 2011
N.H.L. Gets Boost With a Nearly $400 Million Beer Deal
New York Times | February 23rd, 2011
Allstate Bets On Soccer With Multi-Year Deal
Media Post | February 17th, 2011
Is Advertising on Bears Practice Jersey Just a Start?
Ed Sherman | Crain's Chicago Business | August 10th, 2009
And Now, Ads on NBA Practice Jerseys
Toni Fitzgerald | Media Life | July 30th, 2009
Jets Joining the Crowd, Adding Corporate Patch on Practice Uniforms
Rich Cimini | New York Daily News | June 18th, 2009
New York Giants Announce Deal with Timex for Practice Facility Naming Rights
Mike Garafolo | The Star-Ledger | June 17th, 2009
Packers Could Sell Ad Space on Practice Jerseys
Associated Press | USA Today | June 4th, 2009
WNBA Gives Sponsors Shirts on Players' Backs
Rich Thomaselli | Advertising Age | June 1st, 2009
Dolphin Stadium Set to Become Land Shark Stadium
Barry Jackson | Miami Herald | May 2nd, 2009
Is NBA's Brand Integration Becoming Too Much for Fans?
Andrew Hampp | Advertising Age | April 21st, 2009
Little Debbie to Serve as Sponsor for Fiesta Atlanta's Soccer Challenge
PRNewswire | March 31st, 2009
Infiniti Revs Placements
T.L. Stanley | BrandWeek | March 21st, 2009
Tiger Will Have AT&T Golf Bag
Darren Rovell | CNBC Sports Biz | February 23rd, 2009
NHL Hits $10 Million in All-Star Activations
Richard Tedesco | PROMO Magazine | January 21st, 2009
NBA Cans Ban on Liquor Ads
John Lombardo and Terry Lefton | Sports Business Journal | January 19th, 2009
Brewers, Potawatomi Announce New Deal
Don Walker | Milwaukee Journal Sentinal | January 8th, 2009
KFC Teams Up With NFL
Hispanic Business | November 21st, 2008
NBA Product Placement for T-Mobile
PPN Staff | Product Placement News | November 21st, 2008
Economy Makes Fox Ad Enhancements More Appealing
Michael McCarthy | USA Today | October 22nd, 2008
ING NYC Marathon Sponsor Field Grows, Adds Contests
Richard Tedesco | PROMO Magazine | October 21st, 2008
Naming Rights Could Turn Dodger Diamond Into Gold
Roger Vincent | Los Angeles Times | October 14th, 2008
Rio Tinto Gets Naming Rights to New Real Soccer Stadium
Michael C. Lewis | The Salt Lake Tribune | September 29th, 2008
Target Wins Naming Rights To New Twins Stadium
Associated Press | The Wall Street Journal | September 15th, 2008
NBC Manages to Rack Up Strong Sales on Super Bowl
Stephanie Kang and Suzanne Vranica | The Wall Street Journal | September 12th, 2008
Burger King Branded Entertainment
PPN Staff | Product Placement News | September 8th, 2008
Park Board Approves Selling Naming Rights to Cotton Bowl
Robert Wilonsky | Dallas Observer | September 4th, 2008
AmeriHealth NJ Secures Naming Rights to New Jersey Devils’ Practice Facility
Business Wire | September 2nd, 2008
Fox Soccer Crafts Show for Bass Ale
Shahnaz Mahmud | AdWeek | August 29th, 2008
As Jets Sell Seat Licenses, a Fan Looks for a Sponsor
Richard Sandomir | The New York Times | August 28th, 2008
Breakfast of a champion? Frosted Flakes! Phelps signs with cereal
Richa Schapiro | New York Daily News | August 20th, 2008
McDonald's Scores Gold with Plugs by Athletes
Grant Robertson | The Globe and Mail (Canada) | August 19th, 2008
Study Slams IOC Sponsorship Policies
Steve McClellan | AdWeek | August 18th, 2008
Olympics Overrun by Commercial Interests: Report
Richard Tedesco | PROMO Magazine | August 11th, 2008
NCAA Says It Won't Tighten Rules on Beer Ads
Ira Teinowitz | Advertising Age | August 7th, 2008
Commercialism is Overrunning the Olympics, Charges Report
News Blaze | August 6th, 2008
NCAA Coaches Urge Ban on Beer Ads
Ira Teinowitz | Advertising Age | August 5th, 2008
Midway Naming Rights Deal Puts Saints in ‘Skinny Water Stadium,’ for a Week
John Vomhof Jr. | Minneapolis / St. Paul Business Journal | July 30th, 2008
BK Markets to Young Hispanics
QSR Magazine | July 30th, 2008
Carvel, Kraft Join Youth Soccer Tour
Richard Tedesco | PROMO Magazine | July 28th, 2008
Citigroup Puts Its Money Where Its Name Will Be
Richard Sandomir | The New York Times | July 20th, 2008
Tang Gets Kicks with Soccer Tie-in for Latino Kids
PROMO Magazine | July 15th, 2008
Telemundo Teams With GMC for Made-for-Web Soccer Reality Series
Laurel Wentz | Advertising Age | July 7th, 2008
New Deal Keeps Budweiser Name Before Eyes of Wrigley Visitors
Jim Kirk | The Chicago Tribune | July 4th, 2008
McDonald's Teams Up With Mexican National Soccer Team for 2008 U.S. Tour
PRNewswire | June 7th, 2008
NHL Renewal to Build Bud Light’s Sponsorship Role
Richard Tedesco | PROMO Magazine | June 6th, 2008
Soccer's Sounders Get a Microsoft Kick
Matthew Futterman | The Wall Street Journal | May 28th, 2008
Coming Soon, the Samsung Washington Monument!
Daniel Gross | Slate | May 10th, 2008
Volkswagen Strikes MLS Sponsorship Deals
Richard Tedesco | PROMO Magazine | May 9th, 2008
Sport Debased by Demands of Business
Greg Baum | The Age (Australia) | February 8th, 2008
Braves Stadium Deal Taxes Fiscal Realities
J.C. Bradbury | Atlanta Journal-Constitution | February 8th, 2008
You Can’t Buy the Naming Rights, but Call It the Billion-Dollar Ballpark
Richard Sandomir | The New York Times | February 8th, 2008
Park Naming Rights Talks Go On
Robert Daski | Journal Messenger (Manassas, VA) | January 30th, 2008
Stadium Name Game
Michael Gluskin | News-Dispatch (Michigan City, IN) | January 29th, 2008
Sports Catching More Ad Dollars
Alana Semuels | Los Angeles Times | January 11th, 2008
Wichita arena naming rights are sold for $15 million
Rick Alm | Kansas City Star | January 9th, 2008
Scandal to Alter Old Ad Game
Mary Ellen Podmolik | Chicago Tribune | December 14th, 2007
PNC Bank buys naming rights for Nationals seats
Don Muret | Washington Business Journal | November 23rd, 2007
White Sox Have New Start Time: 7-Eleven
Richard Sandomir | The New York Times | October 11th, 2006
Unsubliminal Advertising
Paul Farhi | Washington Post | October 11th, 2006
Major League Soccer Teams Will Sell Ad Space on Players' Jerseys
Jon Weinbach | Wall Street Journal | September 28th, 2006
Take Me Out to the Fun Zone
Chris Marcil and Sam Johnson | The New York Times | April 3rd, 2006
First Stadiums, Now Teams Take a Corporate Identity
Julie Bosman | The New York Times | March 22nd, 2006
MetroStars Being Sold and Renamed Red Bull
Associated Press | March 9th, 2006
NCAA Chief Thinks Revenue
Robyn Norwood | Los Angeles Times | January 9th, 2006
More Ads on US Sports Uniforms on the Way
Reuters | November 30th, 2005
Sports, Entertainment Are Double-Teaming Fans
Michael McCarthy | USA Today | June 16th, 2005
Industry Insider: Nets score groundbreaking Jackson Hewitt sponsorship
Matthew Futterman | Newark Star-Ledger | March 3rd, 2005
Kids Bowled Over by the Ads
Ralph Nader | January 28th, 2005
Baseball Cancels Plans for Movie Ad on Bases
Mike Penner | Los Angeles Times | May 7th, 2004
Spidey Gets on Base
Michael Hiestand | USA Today | May 6th, 2004
The (Space for Sale) Yankees
The New York Times | April 8th, 2004
This Moral Objection Brought to You by. . .
Lisa Dillman | Los Angeles Times | April 3rd, 2004
Ads on Yankee Uniforms Criticized
The New York Times | April 2nd, 2004
Marketers Are Preparing Radio Commercials That Also Send Text Messages to Car Dashboard Displays
Nat Ives | The New York Times | December 31st, 2003
Digitally Inserted Ads Pop Up in World Series
Michael McCarthy | USA Today | October 18th, 2002
Teletubbies Switch Fast-Food Alliance
Stuart Elliott | New York Times | April 4th, 2000
Revenues Dominate the College Sports World
Mike McGraw, Steven Rock and Karen Dillon | Kansas City Star | October 5th, 1997

