June 10th, 2006
Listen Up: No Radio
By Derrick Z. Jackson
Boston Globe
Here is another shallow idea that reveals the depth of commercial predation on children. A start-up company in Needham called BusRadio wants to put commercial radio on school buses. Its scam runs similar to soda sponsorships of scoreboards and fast-food restaurants’ sponsorships of food courts in high schools around the country. You hand us the children for our advertisers, we hand you the money.