November 28th, 2011
Get Schooled: Should schools sell advertising space and sponsorships to raise money?
By Maureen Downey
AJC Get Schooled Blog
Should cash-strapped schools turn to corporate advertising and sponsorships to raise money or do such deals take advantage of students, who are a captive audience for the sales pitches?
That debate is about to occur in Douglas County, which is considering advertising deals and sponsorships with national firms, something that some districts have already done as a way to cope with budget crunches. Douglas is facing a $775 million fall in the local tax digest and nearly $70 million in austerity cuts in the last eight years.