June 2009
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June 30th | Douglas MacMillan | BusinessWeek
Alcohol, Then Tobacco. Now Fast Food?
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June 24th | Chris Moran | San Diego Union-Tribune
Your Company's Name Here...
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June 23rd | Michael M. Grynbaum | The New York Times
M.T.A. Sells Naming Rights to Subway Station
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June 18th | Rich Cimini | New York Daily News
Jets Joining the Crowd, Adding Corporate Patch on Practice Uniforms
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June 18th | Mark Ambrogi | Zionsville Star
Zionsville Close to Selling Naming Rights for New Stadium
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June 18th | Patricia Odell | PROMO Magazine
Pepsi Uses “Influencers” to Launch a New Product
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June 17th | Mike Garafolo | The Star-Ledger
New York Giants Announce Deal with Timex for Practice Facility Naming Rights
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June 12th | Mei Fong | The Wall Street Journal
In China, Brands Come With Plots
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June 11th | Joe Guy Collier | The Atlanta Journal-Constitution
Coke Turns to Webisodes to Entice Millennials to Nestea
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June 9th | Milton J. Valencia | The Boston Globe
Looking for Money in a Name
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June 9th | Daniella Miletic | The Age (Australia)
Health Groups Want Ban on Junk-Food Marketing Ploys
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June 4th | Andrew Hampp | Advertising Age
Bravo's 'Top Chef Masters' Sprinkled With More Upscale Sponsors
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June 4th | Associated Press | USA Today
Packers Could Sell Ad Space on Practice Jerseys
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June 4th | Sean Holstege | The Arizona Republic
Naming Rights Considered for Light Rail
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June 3rd | Elizabeth Woyke | Forbes.com
Celebrities: Spot That Phone!
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June 3rd | Tal Pinchevsky | Minyanville
When Bands and Brands Collide
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June 2nd | Mike Aldax | The San Francisco Examiner
Latest Muni Revenue-Generator: Naming Rights
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June 2nd | Jon Healey | Los Angeles Times
NBC Universal Starts a New, Branded Lineup
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June 1st | Rich Thomaselli | Advertising Age
WNBA Gives Sponsors Shirts on Players' Backs
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June 1st | Rich Thomaselli | Advertising Age
Need to Check Your Cholesterol? There Will Be an App for That