2004
December
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December 31st | Lynn Smith | Los Angeles Times
Off The Couch, Children
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December 6th | Charles Goldsmith | Wall Street Journal
Dubbing In Product Plugs; How Spider-Man 2 Made Dr Pepper a Star in the U.S. And Mirinda a Star Overseas
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December 2nd | Meg James | Los Angeles Times
Products Are Stars in New Ad Strategy
November
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November 22nd | Johnnie L. Roberts | Newsweek
TV's New Brand of Stars
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November 20th | Rhea R. Borja | Education Week
Coca-Cola Lobbyist Leaves PTA Board
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November 7th | Laura Randal | New York Times
This Is Convenience Banking: A.T.M.'s in Schools
October
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October 29th | Stuart Elliott | The New York Times
Coming Episodes of 'Control Freak' on MTV2 Don't Have Commercials But They Do Pitch Lee Jeans
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October 21st | Stuart Elliott | The New York Times
In Another Conquest for Product Placement, the New Comedy Central Cartoon for Adults Joins the Trend
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October 19th | Sandra Blakeslee | The New York Times
If You Have a 'Buy Button' in Your Brain, What Pushes It?
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October 11th | Matt Richtel | The New York Times
F.C.C.'s Chief Turns Into Pitchman For Converting Nation to Digital TV
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October 10th | John Schwartz | The New York Times
Going to The Moon, Sponsored By M&M's
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October 8th | Alex Pham | Los Angeles Times
Digital TV Effort Sends Wrong Signal, Group Says
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October 8th | Lee Romney | Los Angeles Times
They've Created a Monster at Candlestick
September
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September 27th | Claire Atkinson | Advertising Age
Mags Urged to Halt Placement in Edit Content; Watchdog Fears Blurring of Lines to Suit Advertisers
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September 23rd | Greg Toppo | USA Today
A is for Atkins? Not yet
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September 23rd | Greg Toppo | USA Today
Atkins' Low-Carb Approach Makes Way into Schools
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September 13th | Katy Kelly and Linda Kulman | U.S. News & World Report
Kid Power
August
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August 22nd | Gina Piccalo | Los Angeles Times
The pitch that you won't see coming
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August 19th | Diane Sawyer | Good Morning America
Extreme Advertising: What Lengths They'll Go To
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August 12th | Michael McCarthy | USA Today
Also Starring (Your Product Name Here)
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August 10th | Ceci Connolly | Washington Post
Public Policy Targeting Obesity
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August 10th | Ceci Connolly | Washington Post
Public Policy Targeting Obesity
July
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July 28th | Sarah Boseley | Guardian
Fast Food Industry Accused of Using Charles
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July 28th | Michael Powell and Michelle Garcia | Washington Post
Next Stop in New York: Ad Central Station?
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July 26th | Nat Ives | The New York Times
Commercial Television in Britain Means Just That: a Channel Devoted to Nothing but Commercials
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July 24th | Michael Luo | The New York Times
Now a Message From a Sponsor of the Subway?
June
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June 28th | Lisa Takeuchi Cullen and Leslie Whitaker | Time Magazine
Brand-Name Field Trips
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June 17th | Stuart Elliott | USA Today
There's No Place to Turn. More Embedded Pitches will Lurk in TV Shows
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June 14th | Michael McCarthy | USA Today
Big Screen Ads Do Boffo Back Office
May
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May 31st | Lisa Sanders | Advertising Age
Fight for the Streets; Free Papers, Guerrilla Stunts and Ad Creep Chafe Public, Risk Falling on Deafened Ears
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May 29th | Fiona Fleck | British Medical Journal
Top Health Officials Adopt Global Plan to Cut Obesity
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May 24th | Chris Gaither | Los Angeles Times
Search Engines Are Powering Ad Revenue
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May 10th | Erin White | Wall Street Journal
Behind the 'Boomer Coalition,' a Heart Message From Pfizer
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May 7th | Mike Penner | Los Angeles Times
Baseball Cancels Plans for Movie Ad on Bases
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May 6th | Michael Hiestand | USA Today
Spidey Gets on Base
April
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April 26th | Gary Ruskin | Commercial Alert
A 'Death Spiral of Disrespect'; If the Consumer is Really King, Why Do Marketers Keep Bombarding Him?
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April 20th | Marla Matzer Rose | Hollywood Reporter
Advertisers Reject Consumer Group's Claim That More Regulation is Needed
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April 8th | The New York Times
The (Space for Sale) Yankees
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April 5th | Rich Thomaselli | Advertising Age
Will MLB Sell Space on Player Uniforms?; With $500M in Wings League Can 'Never Say Never'
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April 3rd | Lisa Dillman | Los Angeles Times
This Moral Objection Brought to You by. . .
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April 2nd | The New York Times
Ads on Yankee Uniforms Criticized
March
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March 22nd | Clint Witchalls | Newsweek
Pushing the Buy Button
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March 22nd | Clint Witchalls | Newsweek
Pushing the Buy Button
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March 14th | James Gilden | Los Angeles Times
In a Web Search, Some Hotels Pop to the Top -- Here's Why
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March 13th | Fiona Fleck | British Medical Journal
Developing Countries Could Derail Global Anti-Obesity Plan
February
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February 27th | Gary Ruskin | Commercial Alert
What's in a Name? A Potful of Problems
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February 24th | Nat Ives | The New York Times
A Report: the Possibility That Ads Contribute to Obesity in Children; the Industry Begs to Differ
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February 11th | Stuart Elliott | The New York Times
A Sponsor's Product Appears on a CNN Segment, and Some see a Weaker News-Advertising Division
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February 7th | Carrie Peyton Dahlberg | Sacramento Bee
Brain Research Tapped to Tell What Buyers like Scientists, Sellers Exploring Together
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February 2nd | Bonnie Miller | Chicago Tribune
Reading, Writing, Retailing: Field Trips Flock to Stores
January
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January 31st | David Wahlberg | Atlanta Journal Constitution
Advertisers Probe Brains, Raise Fears
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January 4th | Brian Steinberg and Suzanne Vranica | Wall Street Journal
Five Key Issues Could Alter The Ad Industry