February 19th, 2008

In Books for Young, Two Views on Product Placement

By Motoko Rich
The New York Times

With “Cathy’s Book: If Found Call (650) 266-8233,” a genre-bending mystery for young adults by Sean Stewart and Jordan Weisman that was published in 2006, the authors learned that product placement could be a touchy subject. Ralph Nader’s advocacy group, Commercial Alert, urged book review editors to boycott it.

Read the full article here.

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