Ad Creep
Americans feel assaulted by ads. There are ads in schools, airport lounges, doctors offices, movie theaters, hospitals, gas stations, elevators, convenience stores, on the Internet, on fruit, on ATM's, on garbage cans and countless other places. There are ads on beach sand and restroom walls.
"I don't know if anything is sacred anymore," Mike Swanson, who directs ad placement for the ad agency Carmichael Lynch, told the Associated Press.
This assault intensifies virtually every day. With ad budgets skyrocketing, advertising techniques inevitably become more invasive and coercive. Advertisers are engaged in a relentless battle to claim every waking moment, and what one executive called, with chilling candor,mind share.
More Information
News Releases
Commercial Alert Response to Hasbro-Discovery Channel Joint Venture
Robert Weissman | April 30th, 2009
Commercialism is Overrunning the Olympics, Charges Report
Robert Weissman | August 6th, 2008
Hasbro’s “New” Monopoly: Junk Food On Park Place
Gary Ruskin and Jonathan Rowe | September 12th, 2006
Commercial Alert Statement on CBS “Egg-vertising”
Gary Ruskin | July 17th, 2006
Seattle School Board Wins National Ad Slam Contest
Gary Ruskin | June 12th, 2002
Ad Slam Contest Will Award $5,000 Prize for Removing Ads from School
Gary Ruskin | October 16th, 2001
GAO Report Shows Most Kids Not Protected from Ads in Schools
Gary Ruskin | September 14th, 2001
Commercial Alert Praises Hillary Clinton's Proposed Ban on Ads Targeted at Preschoolers
Gary Ruskin | September 28th, 2000
Commercial Alert Praises Hillary Clinton's Proposed Ban on Ads Targeted at Preschoolers
Gary Ruskin | September 28th, 2000
Commercial Alert Queries Ad Agencies About
Gary Ruskin | April 12th, 2000
Nader Criticizes Wells Fargo's ATM Captive-Customer Ads, High Fees
Gary Ruskin | March 9th, 1999
Nader Starts Group to Oppose the Excesses of Marketing, Advertising and Commercialism
Gary Ruskin | September 8th, 1998
Articles
Mardi Gras First: Corporate Sponsorships
Gary Ruskin | November 26th, 2005
A 'Death Spiral of Disrespect'; If the Consumer is Really King, Why Do Marketers Keep Bombarding Him?
Gary Ruskin | April 26th, 2004
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Alana Semuels | Los Angeles Times | July 22nd, 2008
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Brian Morrissey | AdWeek | July 17th, 2008
Airlines Stamping Ads Onto Boarding Passes
Michael Bush | Advertising Age | July 15th, 2008
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PRNewswire-FirstCall | July 15th, 2008
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John Gaudiosi | Advertising Age | July 9th, 2008
Sour Patch Kids Turn to MTV Networks to Try Out I-TV
Andrew Hampp | Advertising Age | July 8th, 2008
It’s American Brandstand: Marketers Underwrite Performers
Robert Levine | The New York Times | July 7th, 2008
Telemundo Teams With GMC for Made-for-Web Soccer Reality Series
Laurel Wentz | Advertising Age | July 7th, 2008
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Jim Kirk | The Chicago Tribune | July 4th, 2008
State Farm Brings Advertainment to Latinos
Ayala Ben-Yehuda | Reuters | June 27th, 2008
Phone Giants Roll Out 'Three Screen' Strategy
Amol Sharma | The Wall Street Journal | June 26th, 2008
Study Says Youth Are Swimming in Alcohol Ads
Jeremy Mullman | Advertising Age | June 24th, 2008
Nestlé Joins Gaming World to Sell Water
Claude Brodesser-Akner | Advertising Age | June 22nd, 2008
Coalition Urges FCC to Adopt Product Placement Rules
Steve Miller | BrandWeek | June 19th, 2008
MySpace De-Clutters, Clearing Room for Big Ads
Mike Musgrove | The Washington Post | June 18th, 2008
Southern Comfort to Create Branded Series on MyDamnChannel
Daisy Whitney | TVWeek | June 13th, 2008
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Stuart Elliot | The New York Times | June 12th, 2008
YouTube: You Created the Content, Now Sell the Ads
Abbey Klaassen | Advertising Age | June 9th, 2008
Sony's PS3 to Get In-Game Ads
Nick Wingfield | The Wall Street Journal | June 4th, 2008
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Meg Carter | The Independent | June 2nd, 2008
Commercials Cause Concern in the Virtual Barbie World
Jonathan Birchall | Financial Times Deutschland | May 30th, 2008
Entering Virtual Worlds for Real-Life Pitches
Eric Pfanner | The New York Times | May 29th, 2008
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Matthew Futterman | The Wall Street Journal | May 28th, 2008
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Jennifer Hollett | Globe and Mail (Canada) | May 27th, 2008
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What's in a Name? Possibly A Lot of Money
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Burger King Brands Subscription Mobile Games
PROMO Magazine | April 24th, 2008
Cinco de Money
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AdWeek | April 15th, 2008
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Center for Science in the Public Interest | April 9th, 2008
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Lena H. Sun | The Washington Post | April 6th, 2008
An Online Game So Mysterious Its Famous Sponsor Is Hidden
Stephanie Clifford | The New York Times | April 1st, 2008
NBC, Fox in Pacts for Targeted Mobile Ads
Brian Morrissey | AdWeek | April 1st, 2008
Coors Signs New 10-Year Deal With The Colorado Rockies
Katherine Wegert | Dow Jones Newswires | March 31st, 2008
The Supporting Actor Wore Radials
Stuart Elliot | The New York Times | March 26th, 2008
Wendy's Putting Digital Ads in Bars
Emily Bryson York | Advertising Age | March 25th, 2008
Advertising Appears in Washington State Ferries and Terminal
The Seattle Times | March 24th, 2008
Got Milk? Taps MySpace with New Campaign
Amy Johannes | Promo | March 19th, 2008
A Meet-Up, Brought to You by Huggies
Stuart Elliot | The New York Times | March 19th, 2008
Online Games by the Hundreds, With Tie-Ins
Brian Stelter | The New York Times | March 18th, 2008
Another Thing The Doctor Ordered
Burt Helm | BusinessWeek | March 17th, 2008
Build-A-Bear Promotes Site on 120 Million Milk Cartons
Amy Johannes | Promo | March 14th, 2008
Indie Act Seeks Backup Brand
Charles Moran | Advertising Age | March 10th, 2008
Dade Schools Eye Advertising Revenue
Kathleen McGrory | Miami Herald | February 11th, 2008
Children's Playtime Now Fun Time for Big-Time Advertisers
Lena Sin | Vancouver Province (Canada) | February 11th, 2008
School Buses Latest Victim of Ad Creep
Adam Remson | Brandweek | February 8th, 2008
Time to Stop Undermining Children with Ads
Dr. Melissa Perrin, Psy.D | Pioneer Press (Chicago Sun-Times Suburban News) | February 7th, 2008
AdCamo Monetizes Web Page Backgrounds
Adam Ostrow | Mashable | February 7th, 2008
Portrait of a Young Consumer
Jessica Vosgerchian | Michigan Daily | January 30th, 2008
Robert McChesney's "Communication Revolution"
Stephen Lendman's Review | Baltimore Chronicle | January 28th, 2008
The Attack of the Ad-Sponsored Phone Call
Stephanie N. Mehta | Fortune | January 15th, 2008
Aim High: Ad Targeting Moves to the Next Level
Brian Morrissey | Adweek | January 14th, 2008
Video Ads Are Planned for Grocery Carts
Jessica Mintz | Associated Press | January 14th, 2008
Facebook challenged by ad-free rival
Mark Sweney | Guardian Unlimited (UK) | December 24th, 2007
Ad plans for Web run into privacy issues
Byron Acohido | USA Today | December 23rd, 2007
Sell Wrigley name? Go to Zell
Jay Mariotti | Chicago Sun-Times | December 21st, 2007
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Jeff Martin | USA Today | December 20th, 2007
FCC Postpones Decision on Embedded Ads
Brooks Boliek and Gail Schiller | Hollywood Reporter | December 19th, 2007
Hear Voices? It May Be an Ad
Andrew Hampp | Advertising Age | December 10th, 2007
Internet Poised to Become Ad Stronghold
Rory J. Thompson | Adweek | December 4th, 2007
New Ad Venue: PTA Newsletters
Brian Morrissey | Adweek | November 29th, 2007
A Web Site for Pet Lovers, and Marketers Who Love Them
Louise Story | The New York Times | November 21st, 2007
MySpace to Move Into Ad-Supported Music
Brian Morrissey | Adweek | November 19th, 2007
What's In-Store? Lots of TV Ads
Eric Newman | Brandweek | November 19th, 2007
Ads Keep Spreading, but Are Consumers Immune?
Brian Steinberg | Advertising Age | November 19th, 2007
AOL Deal Marks Latest Digital-Ad Push
Emily Steel | Wall Street Journal | November 8th, 2007
Ad Networks Are the New Dot-Coms
Saul Hansell | The New York Times | November 7th, 2007
5 Newspaper Giants in Talks About Online Ad Network
Michael Oneal | Chicago Tribune | November 6th, 2007
Ad firm gives to Muni measure, gets S.F. contract
Robert Selna | San Francisco Chronicle | October 31st, 2007
Microsoft Bets On Facebook Stake And Web Ad Boom
Robert A. Guth, Vauhini Vara, and Kevin J. Delaney | Wall Street Journal | October 24th, 2007
Update notifier for desktop Java carries advertisement for OpenOffice
David Berland | Zdnet | October 18th, 2007
Babes in BrandLand
T.L. Stanley | Brandweek | October 17th, 2007
Firm Mines Offline Data To Target Online Ads
Kevin J. Delany and Emily Steel | Wall Street Journal | October 17th, 2007
Advertainment Greets Moviegoers
Laura Petrecca | USA Today | October 15th, 2007
Ad dollars flood Web, but will they go far enough?
Paul Thomasch | Reuters | October 12th, 2007
The Ad Blitzers' Facade
Tom Robbins | Village Voice | October 10th, 2007
Sony Launches In-Game Ad Unit
Kamau High | AdWeek | October 10th, 2007
Need a phone number? Listen to ad and get it for free
Alejandro Bodipo-Memba | Detroit Free Press | October 8th, 2007
Scent Noses Its Way Into More Ad Efforts
Stephanie Kang and Ellen Byron | Wall Street Journal | October 8th, 2007
Nude Dancer Greets Air Travelers
Associated Press | June 14th, 2007
What's in a School Name? Maybe Money, Maybe Public Service; Policy's in the Works
Jo Collins Mathis | The Ann Arbor News | June 13th, 2007
Congressman Proposes Ads on NASA Assets
The Wall Street Journal | April 11th, 2007
Here, There and Everywhere
Walter Kirn | The New York Times | February 11th, 2007
Garbage Trucks: The New Hot Spot for Advertisers
Jack Neff | Advertising Age | February 2nd, 2007
Anywhere the Eye Can See, It’s Likely to See an Ad
Louise Story | The New York Times | January 15th, 2007
Coming to an Airport Checkpoint Near You: Ads in the Security Bins
Thomas Frank | USA Today | January 10th, 2007
Product Placement -- You Can't Escape It
Laura Petrecca | USA Today | October 11th, 2006
...Or Your Ad Here, on the Sidewalk
Alex Mindlin | The New York Times | October 1st, 2006
Would You Like Fries With That Monopoly Game?
Stuart Elliott | The New York Times | September 12th, 2006
Blue-Ribbon Idea or Fairs Selling Out?
John Horton | Cleveland Plain Dealer | September 1st, 2006
Ads to Be Printed on Grocery Store Conveyor Belts
Mya Frazier | Advertising Age | August 17th, 2006
Place Your Ad Here, and Here
Julie Bosman | The New York Times | July 23rd, 2006
'Egg-vertising' by CBS: An Idea Not For Poaching
David Joachim | International Herald Tribune | July 17th, 2006
Blimp Company Produces 'TV in the Sky'
Travis Reed | Associated Press | June 19th, 2006
Advertiser Counts on Sheep to Pull Eyes Over the Wool
Doreen Carvajal | The New York Times | April 24th, 2006
As Sponsorship Sales Blossom, Public Radio Walks a Fine Line
Sarah McBride | Wall Street Journal | March 17th, 2006
Marketers Want to Appear on Small Screen
Matt Richtel | The New York Times | January 16th, 2006
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Jennifer Lin | Philadelphia Inquirer | December 28th, 2005
Dream of Having Your Name in Lights? So Does Your Iced Tea
Stuart Elliott | The New York Times | June 6th, 2005
On Broadway, Ads Now Get to Play Cameo Roles
Stuart Elliott | The New York Times | April 22nd, 2005
Personal Finance: Banks Are Heading Back to School; Credit Unions, Big Players
Jennifer Saranow | Wall Street Journal | March 8th, 2005
Dollars and Scents
Richard Morin | Washington Post | February 27th, 2005
Coming Distractions: City Council Wants Theaters to Tell Truth on Movie Times
David Saltonstall | New York Daily News | February 18th, 2005
Every Nook and Cranny: The Dangerous Spread of Commercialized Culture
Gary Ruskin and Juliet Schor | Multinational Monitor | January 31st, 2005
A is for Atkins? Not yet
Greg Toppo | USA Today | September 23rd, 2004
The Ad Subtractors, Making a Difference
Vincent P. Bzdek | Washington Post | July 29th, 2003
Taxi Trap
Editorial | Boston Globe | June 23rd, 2003
Meter Keeps Running, And So Do the Ads
James Collins | Boston Globe | June 10th, 2003
Advertisers Hope Fragrant Posters Are Nothing to Sniff At --- Firms Target U.K. Consumers With Ads That Sing and Spray; A Whiff of Head & Shoulders
Erin White | Wall Street Journal | October 10th, 2002
Advertising Legalized Lying? Critics Feel New Style of Advertising Dishonest
Peter Jennings | ABC News | August 23rd, 2002
That Guy Showing Off His Hot New Phone May Be a Shill --- New Campaign for Sony Ericsson Puts Actors in Real-Life Settings; Women Play Battleship at the Bar
Suzanne Vrancia | Wall Street Journal | July 31st, 2002
Catch Them When They're Attentive, Settled in Their Seats and Eating Popcorn -- at the Movies
Karen J. Bannan | The New York Times | October 8th, 2001
Nowhere to Run, Nowhere to Hide from Ad Barrage
Greg Johnson | Los Angeles Times | July 24th, 2001
Ads Show Up in Unexpected Places
Michael McCarthy | USA Today | March 23rd, 2001
'Tis the Season to Exploit Children
Gary Ruskin and Jonathan Rowe | Holland Sentinel | December 2nd, 2000
External Links
Your Ad Here and There and Everywhere
Rogier van Bakel, Christian Science Monitor
Medical Journals Set New Publication Rules
Susan Okie, Washington Post | September 10, 2001
Consumer Resistance to Marketing Reaches All-Time High
Yankelovich Partners | April 15, 2004
